EVENTS FOR TRADE FAIRS AND CONGRESSES

More and more, companies turn towards corporate events for trade fairs and congresses to give visibility, improve brand image and boost team building.

In addition to being events which meet all these points, thanks to B-dance’s organisation of corporate events for trade fairs and congresses, all attendees will have a great time.

WHAT IS THIS TYPE OF EVENT, AND WHAT IS IT FOR?

It is an act in which like-minded people meet, whether they are employees of the company organising the event, or potential clients. This type of event serves to motivate employees, as it is an exceptional team building tool, to present the company’s products or services to new customers, or to reposition them in the minds of regular or sporadic customers.

This type of corporate event for trade fairs and congresses can achieve various business objectives – to be informative, promotional or motivational for the company’s employees.

HOW DO YOU ORGANISE A CORPORATE EVENT?

Before hiring B-dance as a corporate event organisation company for trade fairs and congresses, we recommend you define various important points, for your corporate event to be a complete success.

Set the event’s objectives

Only once the objectives of the event have been defined can its success be achieved. By knowing the goal, the path can then be traced. To define these objectives, you must address the following questions: Do I want to position a new product in the minds of consumers, establish new links with suppliers, motivate the team or build customer loyalty?

Choosing the date of the event is essential

When choosing the date, several parameters must be taken into account, the most essential one being that the day of the event should not coincide with a national holiday or another relevant event.

In addition to this, the day of the week is also of crucial importance. Monday is the least recommended day, as it is often used to plan and organise the rest of the week. On the other hand, Wednesday, Thursday or Friday are the most recommended days for organising successful corporate events.

Define the target audience

So that B-dance, as corporate events organisation company, may define the type of show to be performed, it is essential to define both the target audience and the number of attendees.

All this information is necessary for us to provide you with a wide variety of entertainment services, that will guarantee the success of your corporate event.